Now, with one additional idea standing out above all others, Kia is set to welcome a new arrival to the Ceed model family. Gregory Guillaume, Vice President of Design for Kia Motors Europe, explains: “There’s another style, another type of vehicle, that we feel very strongly deserves to be a new member of the Ceed family. It will the play the role that’s needed to make the Ceed range stronger and even more exciting, more appealing, to European consumers. The design will be nothing like you’ve seen in the Ceed family so far. This will be the next big surprise from Kia.”