20-NOV-2013
Kia Motors introduces first-ever rear-drive sedan in North America at Los Angeles Auto Show - Press Conference Video Available

"Next year will mark Kia Motors' 20th anniversary in the U.S. market, and the all-new K900 is a symbol of how far the brand has come and the next bold example of the challenger spirit that has benefitted Kia over nearly two decades of growth and maturation," said Michael Sprague, executive vice president, marketing & communications, KMA. "Kia's rise over the last five years has been fueled by a willingness to challenge the status quo with vehicles such as the Optima, Sorento and Cadenza, which have brought new and more affluent customers to our showrooms and dramatically raised the profile of the brand while maintaining our value proposition. The K900 is the next logical progression for Kia. It demonstrates what Kia is capable of and will help redefine what the Kia brand stands for."